I spoke too soon. Of course this ‘cash-for-comment’ or goodies-for-content is already happening. Prof. Chris Dellarocas has a working paper on such manipulations:
Dellarocas, C. (2004) ‘Strategic Manipulation of Internet Opinion Forums: Implications for Consumers and Firms‘ University of Maryland, Maryland, Working Paper.]]>
I just thought too, I wonder when we’ll see (unless it is already happening) ‘cash-for-comment’ on blogs? Rather than people being paid to put in comments that link to a site to increase search status, the comments are engineered to make who the content is about look good.]]>
The other term I’ve heard is ’splog’.
I do have another post about blog spam that I had set for another time, but I’ve moved it forward, in light of your post.]]>
Interesting angle - that companies are curious about how to leverage blogs/podcasting/rss, and are worried about controlling the speech of blogging employees in their off hours… I’d add to those issues another concern: blog spam (a.k.a blam) / spam blogs (a.k.a. smogs). While blog spam (of the trackback / pingback variety) is growing, forcing higher profile sites to lock down their systems, the real concern I have is from algorithmically generated spam blogs (complete blogs which are themselves spam) designed to flood search engines and indexes with skewed information.
Of course, this directs us back to art. One person’s blam and smog is another person’s algorithmically generated digital fiction….]]>